Atlantic Coast Athletic Club

As a physician/surgeon at [redacted] I was excited to take my wife and son for a tour with the plan to sign up for a monthly membership with the the child care add-on (it was our 5 year wedding anniversary and a 5 year family membership to ACAC was going to be my present to her). We were initially assisted by the Membership Coordinator and appalled by his pretentiousness and overall lack of excitement about the prospect of signing up a new family. Especially in light of this being a company that prides itself on generating revenue by having physicians write prescriptions for fitness with many of these patients ultimately joining ACAC. When we mentioned that a fellow physician/surgeon at [redacted] had informed us that ACAC was currently running a promotion to waive the $210 enrollment fee he immediately fired back that the promotion ended a few days ago and it was extremely rare because "ACAC loves their enrollment fees." After once again making a point that I was a physician at [redacted] he mentioned after the fact that he had planned to reduce the enrollment fee to $105 which we kindly thanked him for while wondering if this company was really going to step over 5 years (surgery residency at [redacted]) of $140/month membership dues ($8,400 TOTAL) and unquantifiable income in the way of physician referrals to pick up $105. The encounter quickly went downhill from there as he showed next to no interest in signing up my family for a membership. He took my wife on an abbreviated and apathetic tour as our son was starting to get ready for a nap and at the end of the encounter did not offer any follow up. My wife had to ASK HIM for his business card after he walked away back to his office. I will not be joining ACAC, will not be referring my patients to ACAC and instead will be sharing my negative experience with ACAC with my fellow physicians and my patients. It is unfortunate that the actions of one employee reflected so negatively on what otherwise seemed to be a phenomenal facility and an amazing business model to improve community health through fitness and if ACAC owner [redacted] or other corporate management would like to contact me to discuss my experience I would be happy to speak with them [redacted]